Cohort 1, Session 2 · Positive and negative feedback

Feedback is the result of action and determines the direction of the next step

Key insights

Feedback is the result of action and determines the direction of the next step. Positive feedback (pleasure) makes people continue and amplify their actions, while negative feedback (pain) makes people stop or change. The three purposes of speaking: to make others happy, to make others listen, and to make others give you money.

3.1 Feedback Mechanism Model

Feedback Loop

• Feedback Loop Model
• Action → Result → Feedback → Adjustment → Action Again

Two Types of Feedback

The essence of feedback

Core formula：

反馈 = 行动结果 - 期望值

> 0 → 正向反馈（超预期）
< 0 → 负向反馈（低于预期）
= 0 → 无反馈（符合预期）

3.2 The three purposes of speaking

Key insights

"There are only three purposes for speaking: first, to make others happy; second, to get others to listen to you; and third, to get others to give you money. Otherwise, keep quiet."

The three purposes explained

The hierarchy of the three purposes

第一层：让别人开心（建立好感）
    ↓
第二层：让别人听话（建立权威）
    ↓
第三层：让别人给钱（实现目标）

Key：

"If you can't do it, that's not entrepreneurship—you're just asking for disaster."

3.3 Feedback in entrepreneurship

Characteristics of positive feedback (pleasure)

At the customer level：

• Customers are happy to pay
• Customers make repeat purchases
• Customers make referrals

At the employee level：

• Employees follow instructions and execute
• Employees take initiative and ownership
• Employees are willing to follow your lead

At the personal level：

• You keep most of the profits
• You feel you are creating value
• You feel a sense of accomplishment

Result：

"Making money? Keep going."

Characteristics of negative feedback (pain)

At the customer level：

• Customers are unhappy
• Customer complaints
• Customer churn

At the employee level：

• Employees do not follow instructions
• Employee turnover
• Employee resistance

At the personal level：

• You incur losses
• Your own anxiety
• Your own suffering

Result：

"Losing money? Stop."

The Path to Balance

Core formula：

客户开心 + 员工听话 + 自己赚钱 = 创业成功
   阴           阳           中（平衡）

Key insight：

"You're in the middle. This is yin, this is yang; this is yin, this is yang. Isn't the Middle Way that line down the middle? Isn't it an intermediary? Isn't it a platform? Aren't you balancing things?"

3.4 Self-Feedback and External Feedback

Source of feedback

When they feel good, I feel good

Core logic：

"Would making others feel good make you feel good? Yes. It's very simple. Tell me, would making others feel good make you feel good? Yes. Good, that's it."

Principle：

让别人开心 → 建立连接 → 产生共振 → 自己也开心
    ↓              ↓            ↓
  付出          连接         回报

Lose-Lose and Win-Win

Lose-lose model：

你不让我爽 + 我不让你爽 = 你死我死一起死

Win-win model：

我让你爽 + 你让我爽 = 你好我好大家好

Key：

"Helping others and helping yourself should both feel good—that’s what we call a win-win."

3.5 Feedback and Choices

Choices matter more than effort

Key insights：

"Don't choices matter more than effort?"

Logic：

错误选择 + 努力 = 负向反馈 → 痛
正确选择 + 努力 = 正向反馈 → 爽

Restraining Others and Yourself

Core concept：

"Aren't restraining others and restraining yourself one and the same? Aren't knowledge and action united?"

Explanation：

• Make others feel good (benefiting others)
• Make yourself feel good (benefiting yourself)
• Unite the two (unity of knowledge and action)

Principles for action

Principle 1: Positive feedback → Continue → Amplify
Principle 2: Negative feedback → Stop → Change
Principle 3: No feedback → Adjust → Try again

3.6 Feedback and mindset

Mindset determines feedback

A good mindset：

• Accept negative feedback
• Learn from negative feedback
• Adjust quickly
• Stay optimistic

A bad mindset：

• Resist negative feedback
• Be crushed by negative feedback
• Cling to your own views
• Give up pessimistically

Cultivating your mindset

Core principle：

"The worldly life is about training your heart—training your mindset. When your mindset is good, don't you laugh and smile? Whatever the problem, at worst, you can start over."

Bottom-line thinking：

"As long as you are not in debt, and as long as there is still someone who can lend you money, you can make a comeback."

Key protection：

"No matter how bad things get, you must not destroy all your relationships, because your relationships are your gold mine."

Key quotes

• "Speaking has just three purposes: to make people happy, to make people do as you say, and to make people give you money."
• "Positive feedback means enough pleasure; negative feedback means enough pain."
• "If things are good for you and me, does that mean they're good for everyone?"
• "Choice is more important than effort."
• "Helping others and helping yourself should both feel good—that’s what we call a win-win."
• "The worldly life is about training your heart—training your mindset."

Practical application

Daily feedback self-check

• ☐ Did what I said today make others happy?
• ☐ Did what I did today get others to listen to me?
• ☐ Did I receive money today?
• ☐ Do I feel good or pain right now?
• ☐ Do I need to continue, stop, or change?

Feedback optimization process

1. Record actions: What did I do today?
2. Observe the results: What results did it produce?
3. Feel the feedback: Did it feel good or painful?
4. Analyze the reasons: Why did I receive this kind of feedback?
5. Make adjustments: What should I do next?

*"Feedback is the mirror of growth; only by facing feedback head-on can you evolve quickly."*